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Does your online audience know, like, and trust you?

These are your people!  Let’s make meaningful connections with your audience resulting in customer growth and retention without spending lots of time on social media, taking pictures, and endless content creation.

Authentic, Efficient, Affordable, Easy at Alpha-Resource

Exclusive

Branding Session System™

Any small business owner, entrepreneur, or online influencer will benefit from our Branding Session System by having a library of professional quality authentic ready-to-go photos and video saving time for you while engaging your audience with the right message.

Photography, Video, and Branding

Creating authentic custom photography, video, and online graphics for small business owners, entrepreneurs, and online influencers helps build know, like, and trust with your audience.

photography at railroad tracks

Photography

Building a library of images to use in social media, online and in print is a keystone.

Bill Bowman working at video camera for Alpha-Resource client

Video

Video is a preferred way to ingest content for many people. Greeting your audience with the right video experiences will help build a solid and lasting relationship.

Jodi holding canibis plant in her nurses uniform branding shot

Branding

Your brand is the reason for marketing. When it comes to connecting with your audience, Branding is the "what" and marketing is the "how."

About Us

why Small Business Branding?

Today, small business owners and online influencers are taking advantage of Alpha-Resource to enjoy more time with family, friends, and doing the things they love by using our Branding Session System™ to free themselves. Because your audience learns to know, like, and trust you without the need for spending lots of time on social media and the web, the Branding Session System is ideal for busy entrepreneurs.

Bill Bowman and Nikilette Walker-Bowman
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Years of Operation
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Clients Served
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Satisfied Clients ​

Interested in Collaboration?

Alpha-Resource was founded in 2011 by Bill Bowman for the purpose of bringing strength-building strategies to local business leaders with ready-access to the tools and resources often used by larger enterprises for going to market with confidence.  Located in Central Massachusetts, we began by creating valuable alliances with the best of our local entrepreneurs, and we thrive on referral business.  Click on the “Let’s Talk” button to schedule a call.

Small Biz Branding

Compliance

Web Accessibility

In 2018, the DOJ clarified that websites are considered places of public accommodation and should therefore comply with the ADA Title III. US courts refer to WCAG 2.1 AA as the accessibility standard.
accessibility
Don't just do it to be compliant , do it because it's the right  thing to do.

AI powered Web accessibility?

Alpha-Resource is using the leading AI-powered web accessibility solution that makes websites accessible to people with disabilities, and compliant with the WCAG, ADA, and other accessibility legislation. By using AI and automation, we significantly reduce costs and time, making web accessibility achievable for all businesses.

Website accessibility not only protects online businesses legally, it enhances the businesses’ reputation and boosts sales by enabling you to serve people with a large demographic of site visitors that require additional assistance.

Press Release

West Boylston, MA (December 29, 2020) – Alpha-Resource, a leading provider
of online marketing content, announced today a leap forward with a web accessibility solution for Americans with Disabilities Act (ADA) and Web Content Accessibility Guidelines (WCAG) compliance. Together with our partners, Alpha-Resource offers a best-in-class solution to help small business owners maintain ADA compliance online, which is both affordable and easy to implement.

Affordable Path to Success

Request a free audit report of your website.  First, let’s see if there is a problem.  If there is, we’ll identify it.

(A) If your site is non-compliant, we can immediately install an affordable accessibility interface that works through the use of a single line of code that will only affect the session of an end-user. This means no permanent changes are made to your site in any way.  Our solution is driven by artificial intelligence and will provide the best user experience available.

(B) We’ll create a punch list of compliance issues present in the site’s code and you can schedule the manual code-level changes for long-term 100% compliance.  Work with us, our partners, or handle the changes with your in-house team or your favorite web developer.

Periodic auditing and reporting, monitoring progress, and informing you of any compliance issue before it becomes a more serious problem.